Blog » March 15, 2009

Live from SXSW: What the heck is a Whuffie?

Suite133 has been well-represented here at SXSW, a national conference on emerging technologies in Austin, TX.

Three of us from Suite133 headed down for this cool conference, watching movies and going to panels on design and technology, with glimpses of where all this stuff is going.

Coworking has also been featured well here. Yesterday there was conversation about coworking with representation from coworking spaces in Tacoma, Seattle, New York, and Philly.

And today, I’m at the “Regional Whuffie Building” panel about attracting innovation to your city with Seamus and Mary. Whuffie, for those who don’t know (like me before this panel), a Whuffie is a measure of social capital, as coined in the book “Down and Out in the Magic Kingdom.” More here on Wikipedia.

The topic is making cities more friendly to innovation, and how coworking is a part of that process. Our friend Susan from Office Nomads in Seattle is on the panel, too!

Very cool to think about how small, innovative businesses can use coworking to help their community by building social capital and real capital. Interesting stuff!

posted by Erik Hanberg

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